Privacy Policy —
Your Data at 77abbc
At 77abbc, protecting the personal information of our players is a core responsibility. This Privacy Policy explains exactly what data we collect, why we collect it, how it is stored and secured, and the rights you hold over your own information. We are committed to handling your data with transparency, integrity, and care.
SSL Encryption
All data transmitted between your device and 77abbc is protected by industry-standard 256-bit SSL encryption. Your personal and payment information is never sent in plain text.
No Third-Party Data Sales
77abbc does not sell, rent, or trade your personal information to third parties for marketing purposes — under any circumstances. Your data is used solely to operate and improve the platform.
Your Rights, Respected
You have the right to access, correct, or request deletion of the personal data 77abbc holds about you. Our support team can be contacted at any time to exercise these rights.
Secure Data Storage
Personal data is stored on secure servers with access restricted to authorised 77abbc personnel only. Strict internal access controls and audit logging are enforced at all times.
Transparent Cookie Use
We use cookies solely to improve site functionality, remember your preferences, and analyse platform performance. We do not use cookies to track your activity on third-party websites.
Direct Communication Only
77abbc will only contact you via the email address or mobile number you registered with. We will never ask for your password, full payment card details, or PIN by email or chat.
Information We Collect
When you register for an account, use the 77abbc platform, or contact our support team, we collect certain categories of personal information. The data we collect falls into two broad categories: information you provide directly to us, and information we collect automatically as you interact with the platform.
Information You Provide Directly
The following personal data is collected at registration and during the account verification process:
- Identity data: Full legal name, date of birth, gender.
- Contact data: Email address, mobile phone number, and residential address (district, city, division — for example, Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, Barisal, Rangpur, Mymensingh, or Cox's Bazar).
- Verification documents: National Identity Card (NID) number, passport number, or birth certificate details submitted for KYC (Know Your Customer) compliance.
- Payment data: bKash account number, Nagad account number, Rocket number, Upay account, bank account details, or Visa/Mastercard details used for deposits and withdrawals. Full payment card numbers are never stored directly by 77abbc — card processing is handled by our payment provider partners.
- Communications data: Any messages, queries, or complaints you send to our support team via live chat or email.
Information Collected Automatically
When you access 77abbc, our systems automatically collect the following technical data:
| Data Type | What Is Collected | Purpose |
|---|---|---|
| Device Data | Device type, operating system, browser type and version, screen resolution | Platform optimisation and fraud prevention |
| Usage Data | Pages visited, time spent on each page, games played, bet amounts and outcomes, session duration | Service improvement, responsible gaming monitoring |
| Network Data | IP address, approximate geographic location (city level), internet service provider | Security, fraud detection, geo-compliance |
| Cookie Data | Session identifiers, preference settings, analytics identifiers | Session management, performance analytics |
| Transaction Data | Deposit and withdrawal amounts, transaction timestamps, payment method used | Financial record-keeping, AML compliance |
77abbc collects only the personal data that is necessary for the legitimate operation of the platform. We do not collect sensitive categories of data such as racial or ethnic origin, religious beliefs, or biometric identifiers beyond what is required for identity verification under applicable KYC obligations.
How We Use Your Data
77abbc processes personal data for specific, clearly defined purposes. We do not use your data for any purpose that is incompatible with the reasons for which it was originally collected. The primary purposes for which we use your personal information are set out below.
Account Management and Service Delivery
The most fundamental use of your personal data is to create and maintain your 77abbc account, process your deposits and withdrawals in Bangladeshi Taka, authenticate your identity when you log in, and deliver the gaming services you have requested. Without this processing, we would be unable to provide the 77abbc platform to you.
Identity Verification and KYC Compliance
We are required to verify the identity and age of all players on 77abbc. Your identity documents and personal details are used to confirm that you are at least 18 years of age and that the information you provided at registration is accurate. This verification process is a mandatory element of responsible operation of an online gaming platform.
Fraud Prevention and Security
77abbc uses automated and manual processes to monitor account activity for signs of fraudulent behaviour, money laundering, bonus abuse, multi-accounting, and other violations of our Terms & Conditions. This monitoring relies on transaction data, device data, network data, and behavioral patterns within your account. Where suspicious activity is detected, your data may be reviewed by our compliance team and, where required by law, shared with relevant authorities.
Responsible Gaming Monitoring
We analyse gameplay data — including session lengths, bet frequencies, deposit patterns, and win/loss ratios — to identify players who may be experiencing signs of problem gambling. This analysis is conducted in the interest of player welfare and is used to trigger responsible gaming interventions such as cooling-off period suggestions or direct outreach from our support team. Please visit our Responsible Gaming page for more information on the tools available to you.
Customer Support
When you contact 77abbc's support team, we retain records of your communications in order to resolve your query accurately and to maintain a history that helps us handle any related follow-up issues. Support communications are stored securely and are accessible only to authorised support and compliance personnel.
Platform Improvement and Analytics
Aggregated and anonymised usage data is used to analyse how players interact with 77abbc, which features are most popular, and where the user experience can be improved. This analytics activity does not involve identifying individual players from the aggregated data sets used.
Marketing Communications
If you have opted in to receive promotional communications from 77abbc, we may use your email address or mobile number to send you information about bonuses, promotions, and seasonal offers — for example, special offers tied to BPL, IPL, T20 World Cup matches, Eid, Pohela Boishakh, or Bangladesh Tigers fixtures. You may opt out of marketing communications at any time by contacting our support team at [email protected].
77abbc will never use your personal data to send unsolicited marketing from third-party companies. If you receive a communication that claims to be from 77abbc but looks unusual, do not click any links and report it to [email protected] immediately.
Data Sharing and Disclosure
77abbc does not sell, rent, or trade your personal data to any third party for commercial purposes. However, in order to operate the platform and meet our legal obligations, we do share certain data with a limited set of trusted parties under strict confidentiality agreements and data processing controls.
Payment Processing Partners
To process your deposits and withdrawals, we share the minimum necessary payment information with our payment processing partners, including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Sonali Bank, and card processing networks (Visa, Mastercard). These partners process your payment data in accordance with their own privacy and security standards, which we vet before entering into any partnership.
Game Provider Partners
When you play games supplied by third-party providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, or Ezugi, your account identifier and gameplay activity data are transmitted to the relevant game provider's platform to deliver the game to you and to record the outcome. Game providers do not receive your full personal profile or payment details — only the session data necessary to run the game.
Legal and Regulatory Obligations
77abbc may be required by applicable law, court order, or regulatory authority to disclose your personal data. In such circumstances, we will provide only the minimum data required to satisfy the legal obligation and will, where permitted by law, notify you that such a disclosure has been made or is pending.
Anti-Money Laundering (AML) Reporting
As part of our commitment to preventing financial crime, 77abbc may share transaction data and account information with relevant financial intelligence units or law enforcement bodies where we have reasonable grounds to suspect that a player's activity constitutes money laundering, fraud, or another financial offence. This disclosure may occur without prior notice to the player concerned where notification would compromise an ongoing investigation.
All third-party service providers who handle 77abbc player data are contractually required to maintain confidentiality, implement appropriate security measures, and use player data only for the specific purpose for which it was shared. 77abbc does not authorise any third party to use your data for their own independent marketing or commercial purposes.
Data Security and Storage
The security of your personal data is of the highest importance to 77abbc. We implement a range of technical and organisational measures designed to protect your information against unauthorised access, accidental loss, alteration, disclosure, or destruction.
Technical Security Measures
- 256-bit SSL/TLS encryption is applied to all data in transit between your device and our servers.
- Encryption at rest is applied to sensitive personal data and payment information stored in our databases.
- Access controls restrict access to personal data to authorised 77abbc personnel only, on a strict need-to-know basis.
- Audit logging records all access to personal data by internal systems and personnel, enabling us to detect and investigate any unauthorised access attempts.
- Firewalls and intrusion detection systems monitor our network infrastructure for suspicious activity around the clock.
- Regular security assessments are conducted to identify and remediate vulnerabilities in our platform and infrastructure.
Organisational Security Measures
- All 77abbc personnel who handle personal data receive regular data protection and security training.
- Data processing agreements are in place with all third-party service providers who handle player data on our behalf.
- Internal data handling policies govern how personal data is accessed, stored, transferred, and destroyed within the organisation.
Data Breach Response
In the event of a personal data breach that poses a risk to the rights and freedoms of affected players, 77abbc will take immediate steps to contain the breach, assess its scope and impact, and notify affected players without undue delay. Notification will be sent to the email address registered on your 77abbc account and will include a description of the breach, the data affected, and the steps we are taking in response.
If you suspect that your 77abbc account has been accessed by an unauthorised party, change your password immediately and contact our support team at [email protected]. Do not share your password with anyone, including 77abbc support staff — we will never ask for your password.
Your Privacy Rights
As a player on the 77abbc platform, you hold a number of rights with respect to the personal data we hold about you. These rights are described below. To exercise any of these rights, please contact our support team at [email protected] with the subject line "Privacy Rights Request" and we will respond within a reasonable timeframe, typically within 10 business days.
Right of Access
You have the right to request a copy of the personal data that 77abbc holds about you. Upon receiving a valid access request, we will provide you with a summary of the personal information in our records relating to your account, the purposes for which it is processed, and the categories of third parties with whom it has been shared.
Right to Rectification
If any personal information we hold about you is inaccurate or incomplete, you have the right to request that we correct or update it. For basic account details such as your contact email or mobile number, you may be able to update these directly through your account settings. For identity-related data (name, date of birth, NID details), a formal rectification request to our support team is required.
Right to Erasure
In certain circumstances, you have the right to request that 77abbc delete the personal data we hold about you. Please be aware that this right is not absolute — we are required by law and by our anti-money laundering obligations to retain certain financial and identity records for a minimum period after account closure, even where a deletion request is made. We will inform you of any data that must be retained and the legal basis for that retention.
Right to Restrict Processing
You may request that we restrict our processing of your personal data in certain situations — for example, while a rectification request is being investigated. During a processing restriction, we will continue to store your data but will not actively process it for any purpose beyond storage.
Right to Object to Marketing
You have the right to object to the use of your personal data for direct marketing purposes at any time. To opt out of marketing communications from 77abbc, contact our support team at [email protected] or follow the unsubscribe instructions included in any marketing email you receive from us.
Please note that exercising your right to erasure or restriction of processing may require us to close your 77abbc account, as we cannot operate an active gaming account without retaining the minimum personal data required for identity verification, AML compliance, and responsible gaming monitoring.
Data Retention Policy
77abbc retains personal data only for as long as is necessary for the purpose for which it was collected, or for as long as we are required to retain it by applicable law or regulatory obligation. The following retention periods apply to the main categories of data we hold:
| Data Category | Retention Period | Legal Basis |
|---|---|---|
| Account identity data | Duration of account + 5 years post-closure | AML compliance, KYC obligations |
| Transaction records | 7 years from transaction date | Financial record-keeping obligations |
| Gameplay and wagering records | Duration of account + 3 years post-closure | Responsible gaming monitoring, dispute resolution |
| Support communications | 3 years from date of communication | Customer service quality, dispute resolution |
| Marketing preferences | Until opt-out or account closure | Consent-based processing |
| Analytics / usage data | 24 months (anonymised) | Legitimate interest (platform improvement) |
After the applicable retention period expires, personal data is securely deleted or anonymised so that it can no longer be associated with any individual player. Where anonymisation is not technically feasible, data is securely destroyed using industry-standard methods.
Updates to This Policy
77abbc reviews and updates this Privacy Policy periodically to reflect changes in our data processing practices, changes in applicable law or regulation, and feedback from our players. When material changes are made to this policy, the "Last Updated" date at the top of this page will be revised.
Where a change to this Privacy Policy is particularly significant — for example, if we were to introduce a new category of data processing or share data with a new category of third party — we will notify registered players by email to the address held on their 77abbc account, giving reasonable advance notice before the change takes effect.
Your continued use of the 77abbc platform following any update to this Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with any changes to this policy, you should stop using the platform and contact our support team to request account closure and deletion of your personal data, subject to the retention requirements described in Section 07 above.
For any questions, concerns, or requests relating to this Privacy Policy or the personal data 77abbc holds about you, please contact our support team:
- Email: [email protected] (subject: "Privacy Enquiry")
- Live Chat: Available 24/7 via the 77abbc platform
- Email Support Hours: 08:00–23:00 BST (UTC+6)
77abbc is committed to maintaining the highest standards of data privacy for all players in Bangladesh. We continuously review our processes to ensure your personal information is handled with integrity, transparency, and security.
Your Privacy is Protected at 77abbc
Now that you understand how 77abbc handles your data, you can play with confidence. Explore our full game library, read the FAQ for quick answers, or head to the 77abbc Casino to get started.